What a short ad needs
- A first shot that stops the scroll.
- The offer, early and in text as well as speech.
- One reason to believe it: the product working, a result, a place.
- The action: shop, book, visit, call.
Variants for testing
Ads improve by testing. From one shoot we can cut several versions with different openings or offers, so you can see which works on your account. Say how many you want in the brief.
Sizes and lengths
Each platform has its own recommended sizes and limits, and they change. We cut vertical, square and widescreen versions as needed and check the current specs when we deliver.
Claims in ads
Keep claims in your ads true and provable. If you mention a discount, a result or a comparison, send the exact wording; we put it on screen as you give it.
Questions
Do you run the ads?
No. We edit and deliver the files. You or your ad manager set up and run the campaigns.
Can ads use our social clips?
Yes. A clip that did well as a post often works as an ad after a tighter opening and a clear call to action.
One shoot, every format. Tell us what you filmed and where the videos will run, and we'll quote the whole set.
Request a quote